The initial feasibility and concept master plan was prepared jointly by Deloitte and Pell Frischmann, a UK based design consultancy and funded by the International Finance Corporation. At that stage, the project brief was limited to a Technology Park of 700 acres with BPO/ IT businesses at its core. During the feasibility study, Pell Frischmann proposed a city – Konza Technopolis to make the technology park a more viable destination. The Kenyan government agreed and commissioned a new master plan for a city of 5000 acres that was completed by Pell Frischmann. World class infrastructure, sustainability and inclusive growth were the key drivers of this master-plan. The brand identity of Konza Technopolis as “the Silicon Savannah” and supporting promotional materials by Pell Frischmann and Urban Graphics, crystallised the Kenyan Government’s vision of creating a world class city, powered by a thriving IT sector and generating 100,000 jobs by 2030.
No comments:
Post a Comment